Survey Scales: A Guide to Development, Analysis, and Reporting by Robert L. Johnson PhD, Grant B. Morgan PhD
Survey Scales: A Guide to Development, Analysis, and Reporting by Robert L. Johnson PhD, Grant B. Morgan PhD PDF, ePub eBook D0wnl0ad
Pedagogical Features:
*End-of-chapter exercises with sample solutions, plus annotated suggestions for further reading.
*"Not This/But This" examples of poorly written and strong survey items.
*Chapter-opening overviews and within-chapter summaries.
*Glossary of key concepts.
*Appendix with examples of parametric and nonparametric procedures for group comparisons.
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